We received the bad news that our house in Florida was broken into by drunken man. The Police captured the man a block or so away thanks to the quick thinking of our vigilant neighbour. The man was too drunk or drugged up to walk, so the police called an …Read the Rest
The United States seems to have been going through cognitive dissonance reduction for more than 100 years. It is trying …Read the Rest
I was driving along on a city street in my car, speaking, hands free, to a friend in California. As …Read the Rest
Have news and sports interviewers gotten lazy with their questions? Every time I hear “Tell me how it feels…?” …Read the Rest
As digital technology disrupts the workplaces for many people, how can they cope? Now throw in COVID19 as an extra …Read the Rest
Over time there has been an erosion of the power consumers have in their purchase decisions. That power has shifted …Read the Rest
I had led our pitch and won the Wendy’s account at Ronalds-Reynolds. A few months later, Wendy’s came to us …Read the Rest
Translating words is one thing, but there is more to it. There is a lot more to it. Pronunciation, cultural …Read the Rest
In advertising everyone talks about their great TV commercials and at parties, people ask me about what commercials we have …Read the Rest
In advertising we see risk everywhere. Everyone in the industry always seems to be paranoid about losing their accounts. That …Read the Rest
We had launched a cereal with Wayne Gretzky on the box and it was a success in Canada. It was …Read the Rest