Calexis

Business

February 9, 2021

Times We Knew It – But Blew It

Our company was the first agency in Canada to start building websites on the internet back in 1994.  We saw the opportunities and plunged forward. It took some figuring out, some investment and some staffing to organize into an area that was new to everyone.
We built sites for about 15 …Read the Rest

The Making of a Catastrophe
January 23, 2021

The Making of a Catastrophe

Most catastrophes come about through the concurrence of a number of errors, not just a single one.  Our brains like …Read the Rest

When I Consider How My Time Is Spent
January 12, 2021

When I Consider How My Time Is Spent

Paraphrasing the English poet, John Milton, who lamented his growing blindness and the time he wasted while he could see.  …Read the Rest

What’s In a Blog Post
December 27, 2020

What’s In a Blog Post

After a few hundred blog posts, for myself and others, I might have learned a little on how to put …Read the Rest

Rhythms, Routines and COVID19
December 14, 2020

Rhythms, Routines and COVID19

When COVID struck there was a lot of confusion.  Getting people to change routines and adopt new practices became government’s …Read the Rest

Hey Nineteen – How Recency Bias Works
November 3, 2020

Hey Nineteen – How Recency Bias Works

I once gave a class presentation about the psychology used in advertising that leads people to deceive themselves.
I outlined some …Read the Rest

The Cop Is a Canadian Too!
October 5, 2020

The Cop Is a Canadian Too!

I was driving along on a city street in my car, speaking, hands free, to a friend in California.  As …Read the Rest

Tell Me How It Feels… says the Lazy Interviewer
September 15, 2020

Tell Me How It Feels… says the Lazy Interviewer

Have news and sports interviewers gotten lazy with their questions?   Every time I hear  “Tell me how it feels…?” …Read the Rest

How Do You Finance Your Midlife Crisis?
August 20, 2020

How Do You Finance Your Midlife Crisis?

As digital technology disrupts the workplaces for many people, how can they cope?  Now throw in COVID19 as an extra …Read the Rest

Power Leaves the Consumer
August 7, 2020

Power Leaves the Consumer

Over time there has been an erosion of the power consumers have in their purchase decisions.  That power has shifted …Read the Rest

Lots in Translation
July 6, 2020

Lots in Translation

Translating words is one thing, but there is more to it.  There is a lot more to it.  Pronunciation, cultural …Read the Rest

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