Calexis

Business

20 Years on the Internet
August 15, 2015

20 Years on the Internet

Back in mid-1995, Calexis started building websites.  Here we are, 20 years later and it is time for a retrospective.
Calexis.com …Read the Rest

Fears for Tiers
June 14, 2015

Fears for Tiers

We have heard a lot about the danger of two tier systems, particularly with respect to our medical system.  The …Read the Rest

If Fast Food Were Advertised Like Cars
May 26, 2015

If Fast Food Were Advertised Like Cars

Why is it we never hear: “Chesterwood McDonalds features the 2015 Big Mac – Now with two – count ‘em …Read the Rest

Best Local Store Promotion
May 12, 2015

Best Local Store Promotion

A Latino owned barbecue restaurant decided to do a White Appreciation Day.  What a great example of a local store …Read the Rest

When the Task Overwhelms the Goal
March 27, 2015

When the Task Overwhelms the Goal

We set goals, lofty ideals we wish to achieve.  Then, we have to identify all …Read the Rest

I Don’t Have ADD.  I Have a Multi-Dimensional Brain
March 14, 2015

I Don’t Have ADD. I Have a Multi-Dimensional Brain

When I see things, I see a range, a spectrum, not just a single thing.  When I hear a word, …Read the Rest

Whatever Happened to the Service Station?
January 18, 2015

Whatever Happened to the Service Station?

Less than 50 years ago, the average person would pull into a Service Station for gasoline and was greeted by …Read the Rest

Here Comes the Grumpy Old Customer
January 5, 2015

Here Comes the Grumpy Old Customer

We have all seen the shifts in demographic distribution that show an aging population.  All those trend setting Baby Boomers …Read the Rest

Best Promotion of the Year: The Interview
December 28, 2014

Best Promotion of the Year: The Interview

I have always been curious about how a movie release coincidentally coincides with a major news story.  It has happened …Read the Rest

It’s the Rustle in the Grass That Is the Most Important
December 21, 2014

It’s the Rustle in the Grass That Is the Most Important

Anthropologists tell us that ancient humans had to decide, when they heard a rustle in the grass, whether it …Read the Rest

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