It is no surprise that people are lazy. That is one reason why many of the emails we get these days are simply forwarded or replies from originating emails. But there is great danger in this laziness.
Everyone has heard of the great “Reply All” error when you send a caustic …Read the Rest
Many people think that “Stooge” is just a name for the Three Stooges. Not so. There are stooges in advertising …Read the Rest
There is a new reality TV series about to begin on AMC showing the inside world of advertising agencies. It …Read the Rest
Does anyone remember the “Kilroy was here” graffiti, or Chad or Smoe, Clem, Flywheel, Private Snoops, Overby, or Sapo Was …Read the Rest
Every time I visit the United States, I get the feeling that they think Canadians are a nation of Blanche …Read the Rest
We were recently charged to create a new logo for a client. When presented, the logo was approved because it …Read the Rest
We were recently in the United States where additives are much more permitted than they are in Canada. There we …Read the Rest
Advertising and communications agencies are agents of change. As should be Marketing personel. We try to get potential customers to …Read the Rest
As we enter the holiday season, there is a new meme emerging – the dumb Santa that gets one upped …Read the Rest
There are dozens of examples in the Carnie business that can be lessons for the marketing business. I’m a Carnie, …Read the Rest
Two of the key elements of Facebook are friending and likes. We ask others we know to be our friends …Read the Rest