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Using Social Media to Communicate the Risks in Social Media
December 29, 2010

Using Social Media to Communicate the Risks in Social Media

There is nothing more appropriate than fighting fire with fire.  Unless it is water.
The hot topic amongst us marketing people …Read the Rest

Advertising Effectiveness Through Association: Get Yer Jesus Coins
December 14, 2010

Advertising Effectiveness Through Association: Get Yer Jesus Coins

Humans are really susceptible to peer influence.  Association of a known person to a product or service can pay huge …Read the Rest

The Dolphin Is Definitely a Fish
November 30, 2010

The Dolphin Is Definitely a Fish

There is no doubt that the dolphin is a fish!  It swims all the time; it can’t live on land; …Read the Rest

The Benefit of Learning Gitxsan
November 19, 2010

The Benefit of Learning Gitxsan

I used to spend my summers prospecting in Alaska and Northern British Columbia.  I spent a lot of time in …Read the Rest

Advertising:  “Just following orders”
October 31, 2010

Advertising: “Just following orders”

Advertising takes a lot of heat as a whipping boy for cultural and businesses excesses and foibles.  But is advertising …Read the Rest

Chileno Miners Have a Lesson for Advertisers
October 19, 2010

Chileno Miners Have a Lesson for Advertisers

Everyone in the world was paying attention to the rescue of the Chileno miners trapped 700 meters under the ground …Read the Rest

We Are All Above Average and We All Buy Below Retail
October 16, 2010

We Are All Above Average and We All Buy Below Retail

If you ask anyone what their IQ is, they will give you a number higher than 100.  Guaranteed.
But how can …Read the Rest

Some Cats Out to Sea (Or CNN’s Dream)
September 23, 2010

Some Cats Out to Sea (Or CNN’s Dream)

The sun did not shine
It was too wet to play
So we sat in the house
All that cold, wet N’orleans day
Then …Read the Rest

Silence: One of the World’s Scarcest Commodities
September 17, 2010

Silence: One of the World’s Scarcest Commodities

When we were evolving as a species, silence was ubiquitous.  Rare were there words between people because we didn’t meet …Read the Rest

Oppression By the Bankers
September 13, 2010

Oppression By the Bankers

I got a form letter from my bank today telling me that they were doubling my monthly bank fee.  Of …Read the Rest

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