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Boomers Turn the World into a Curmudgeon
March 10, 2011

Boomers Turn the World into a Curmudgeon

Have you noticed how everyone is crabby and crotchety these days?  It is the Baby Boomers’ fault.
The Boomers have always …Read the Rest

Let’s Turn the HST into a TIP
February 23, 2011

Let’s Turn the HST into a TIP

Let’s harmonize the hated Harmonized Sales Tax (HST) into a Tax Intended for Politicians (TIP).  This is not just a …Read the Rest

The Video Vampire Strikes Again
February 17, 2011

The Video Vampire Strikes Again

There was a commercial on the Super Bowl that many of us saw that is the subject of today’s blog …Read the Rest

Marketing vs. the Flat Store
January 31, 2011

Marketing vs. the Flat Store

If you’ve read our other blogs on retail marketing in our Carnie marketing series you’ve discovered that you can learn …Read the Rest

Herder or Herd?  What have you heard?
January 21, 2011

Herder or Herd? What have you heard?

Your brain functions to make you a herder or herd.   Ever notice how you can’t remember anything you might have …Read the Rest

Using Social Media to Communicate the Risks in Social Media
December 29, 2010

Using Social Media to Communicate the Risks in Social Media

There is nothing more appropriate than fighting fire with fire.  Unless it is water.
The hot topic amongst us marketing people …Read the Rest

Advertising Effectiveness Through Association: Get Yer Jesus Coins
December 14, 2010

Advertising Effectiveness Through Association: Get Yer Jesus Coins

Humans are really susceptible to peer influence.  Association of a known person to a product or service can pay huge …Read the Rest

The Dolphin Is Definitely a Fish
November 30, 2010

The Dolphin Is Definitely a Fish

There is no doubt that the dolphin is a fish!  It swims all the time; it can’t live on land; …Read the Rest

The Benefit of Learning Gitxsan
November 19, 2010

The Benefit of Learning Gitxsan

I used to spend my summers prospecting in Alaska and Northern British Columbia.  I spent a lot of time in …Read the Rest

Advertising:  “Just following orders”
October 31, 2010

Advertising: “Just following orders”

Advertising takes a lot of heat as a whipping boy for cultural and businesses excesses and foibles.  But is advertising …Read the Rest

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