Storming the CASL
It is great that Canada has passed the Canadian Anti-Spam Legislation (CASL). But it is like a single person becoming …Read the Rest
With the media controversy about the name of the Washington Redskins, we need to ask “What’s in a name?” and …Read the Rest
We won the assignment to launch Pampers into Venezuela for Procter & Gamble and it looked like a slam dunk.
Venezuela …Read the Rest
Necessity breeds invention. At one time I was reduced to living off of green beans. That motivated me into publishing …Read the Rest
Names are funny things. They are the nouns of our lives. They create expectations and label us. They become our …Read the Rest
You drive over the Ambassador Bridge from Windsor and pull up to a bulletproof booth, laden with video cameras, signs …Read the Rest
When we send emails or memos (like that happens anymore), we are given choices of cc and bcc. However, there …Read the Rest
There were many times when we presented commercials to clients who we felt had to make changes to make sure …Read the Rest
When I was in school, Economics was a purely left brained logical pursuit. This always confused me because I knew …Read the Rest