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	<title>Calexis &#187; Radio</title>
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		<title>Silence: One of the World’s Scarcest Commodities</title>
		<link>http://calexis.com/blog/2010/09/17/silence-one-of-the-world%e2%80%99s-scarcest-commodities/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=silence-one-of-the-world%25e2%2580%2599s-scarcest-commodities</link>
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		<pubDate>Sat, 18 Sep 2010 02:38:01 +0000</pubDate>
		<dc:creator>Barry Milavsky</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Life]]></category>
		<category><![CDATA[Media Criticism]]></category>
		<category><![CDATA[Radio]]></category>
		<category><![CDATA[cacophony]]></category>
		<category><![CDATA[iPod]]></category>
		<category><![CDATA[iTouch]]></category>
		<category><![CDATA[multi-task]]></category>
		<category><![CDATA[multitask]]></category>
		<category><![CDATA[noise]]></category>
		<category><![CDATA[silence]]></category>
		<category><![CDATA[Twinkie technolog]]></category>
		<category><![CDATA[walkman]]></category>

		<guid isPermaLink="false">http://calexis.com/blog/?p=1036</guid>
		<description><![CDATA[When we were evolving as a species, silence was ubiquitous.  Rare were there words between people because we didn&#8217;t meet other people that much.  Music was a welcome rare treat.
Even in medieval times, only at gatherings was there a break in the silence.  Music came only rarely at these gatherings and it was a real <a href="http://calexis.com/blog/2010/09/17/silence-one-of-the-world%e2%80%99s-scarcest-commodities/"> <b>...Read the Rest</b></a>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Car Dealers Don&#8217;t Know how to Advertise.</title>
		<link>http://calexis.com/blog/2009/12/16/car-dealers-dont-know-how-to-advertise/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=car-dealers-dont-know-how-to-advertise</link>
		<comments>http://calexis.com/blog/2009/12/16/car-dealers-dont-know-how-to-advertise/#comments</comments>
		<pubDate>Wed, 16 Dec 2009 23:32:49 +0000</pubDate>
		<dc:creator>John</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Radio]]></category>
		<category><![CDATA[auto advertising]]></category>
		<category><![CDATA[automotive]]></category>
		<category><![CDATA[car advertising]]></category>
		<category><![CDATA[car dealer]]></category>
		<category><![CDATA[clearance sale]]></category>
		<category><![CDATA[declining sales]]></category>
		<category><![CDATA[march madness]]></category>
		<category><![CDATA[red tag days]]></category>
		<category><![CDATA[retail advertising]]></category>

		<guid isPermaLink="false">http://calexis.com/blog/?p=418</guid>
		<description><![CDATA[Anyone in the car business or the advertising business who knows me has probably heard me say that retail car advertising sucks.
Let’s face it, for the past thirty years or so not much has changed in how dealers advertise cars.  What puzzles me however, is that dealers continue to follow the status quo despite <a href="http://calexis.com/blog/2009/12/16/car-dealers-dont-know-how-to-advertise/"> <b>...Read the Rest</b></a>]]></description>
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		<slash:comments>4</slash:comments>
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		<title>PART II: What’s More Important?  Your Ego or Your Business</title>
		<link>http://calexis.com/blog/2009/06/21/part-ii-5-advertising-mistakes-retailers-make-what%e2%80%99s-more-important-your-ego-or-your-business/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=part-ii-5-advertising-mistakes-retailers-make-what%25e2%2580%2599s-more-important-your-ego-or-your-business</link>
		<comments>http://calexis.com/blog/2009/06/21/part-ii-5-advertising-mistakes-retailers-make-what%e2%80%99s-more-important-your-ego-or-your-business/#comments</comments>
		<pubDate>Sun, 21 Jun 2009 21:33:27 +0000</pubDate>
		<dc:creator>Barry Milavsky</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Newspaper]]></category>
		<category><![CDATA[Radio]]></category>
		<category><![CDATA[Television]]></category>
		<category><![CDATA[retail advertising; owner; retailer; bankruptcy; advertising; marketing]]></category>

		<guid isPermaLink="false">http://calexis.com/blog/?p=59</guid>
		<description><![CDATA[PART II: 5 Advertising Mistakes Retailers Make
Recently I had a meeting with an accountant who does turnarounds. He attempts to save companies that are teetering on the brink of bankruptcy by nursing them back to health.
I asked him whether some company owners put their ego ahead of the survival of their company.  He said <a href="http://calexis.com/blog/2009/06/21/part-ii-5-advertising-mistakes-retailers-make-what%e2%80%99s-more-important-your-ego-or-your-business/"> <b>...Read the Rest</b></a>]]></description>
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		<slash:comments>1</slash:comments>
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