Back in my university days, I was responsible for putting on Performing Arts shows in our Student Union Building (SUB).
A band from Winnipeg was in Vancouver and struggling in Spring 1969. They needed some money; so we decided to put them on for a noon hour “sock hop” in the …Read the Rest
Many times “soft skills” are considered unimportant in business decisions. It is often a quantitative decision, based on dollars …Read the Rest
Most everything in the commercially oriented United States is a lot of hype but not much content. As an example, …Read the Rest
We have just finished the gift giving season when virtually everyone has received a gift or two - either personal …Read the Rest
Back in the mid ’80’s, we presented some outstanding creative to our Texaco client. They loved it. Their President told …Read the Rest
The U.S. stands alone in their love affair with guns. Gun ownership sometimes seems obligatory there. To the rest of …Read the Rest
During my long advertising career, I worked with Bill Cosby for a year or so and with Subway spokesman, Jared …Read the Rest
There is a scary pit in marketing. It is deep and dark and hard to get out of. It is …Read the Rest
A lot of products and companies use a spokesman. And there are a lot of risks associated with putting your …Read the Rest
Back in the day, before computers and inventory databases, it was tough for store owners to keep track of what …Read the Rest
One incredible service that retailers could provide would be a “husbands’ chair” for the partners of their female shoppers. And …Read the Rest