Calexis

Tag: Aeroplan

November 14, 2016

Points Programmes Are Carnie Games

Points programs were developed as promotional support to encourage loyalty to various products and increase purchase frequency.  And they do.  Up to a point.
As we have pointed out in previous posts, Carnie games have you think you are winning but your prize isn’t much. You spend $5 and win a …Read the Rest

How Aeroplan Learned to Suck
December 24, 2009

How Aeroplan Learned to Suck

I don’t think I have seen a better barometer of service declines than Aeroplan. Or of how something can …Read the Rest

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