When you have the opportunity to shoot a commercial with a top rock group, you have a narrow time window to shoot through. And you only get one chance.
I have had the opportunity to work shoots with quite a few celebrities, amongst them Wayne Gretzky, Bill Cosby, June Lockhart, Alex …Read the Rest
I recently read a book by Nassim Nicholas Taleb called The Black Swan which argues that most highly influential events …Read the Rest
Which commercials do you believe? Too few!
Many commercials are produced these days with little thought of suggesting their message is …Read the Rest
One of the funny things about working in advertising as long as I have is that you constantly run into …Read the Rest