Calexis

Tag: casting

October 11, 2010

Girls with Big Noses Make Great Actresses

Everybody thinks they know advertising and can provide us with a critique of what’s good and what’s not.  Rarely do I hear criticism that shows consumers understand the strategies we employ to get messages across.
More often than not people evaluate commercials based on entertainment value.  We don’t.
I recall shortly after …Read the Rest

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