Calexis

Tag: retailer

April 6, 2011

Half Wasted Wasn’t Half Wasted

About four or five years ago we decided to demonstrate our web abilities by creating a promotional site.  We called it Halfwasted.com.  It was based on the old premise that advertisers believe half of their advertising investment is wasted.  They just don’t know which half.
We put the site up with …Read the Rest

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