{"version":"1.0","provider_name":"Calexis","provider_url":"https:\/\/calexis.com","title":"Product Improvements Have an Asymptote - Calexis","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"ykjiB7hvfa\"><a href=\"https:\/\/calexis.com\/index.php\/2026\/08\/15\/product-improvements-have-an-asymptote\/\">Product Improvements Have an Asymptote<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/calexis.com\/index.php\/2026\/08\/15\/product-improvements-have-an-asymptote\/embed\/#?secret=ykjiB7hvfa\" width=\"600\" height=\"338\" title=\"&#8220;Product Improvements Have an Asymptote&#8221; &#8212; Calexis\" data-secret=\"ykjiB7hvfa\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/calexis.com\/wp-includes\/js\/wp-embed.min.js\n<\/script>\n","thumbnail_url":"https:\/\/calexis.com\/wp-content\/uploads\/2026\/06\/New-Improved.png","thumbnail_width":871,"thumbnail_height":857,"description":"In math, asymptotes are curves that flatten out and never reach an upper limit. Most of us know the puzzle of the frog that can jump halfway to its goal. If it keeps jumping halfway, it will never get there. That is an asymptote. A point of diminishing return. Brands are constantly looking to improve [&hellip;]"}