{"id":31,"date":"2025-05-01T11:38:22","date_gmt":"2025-05-01T11:38:22","guid":{"rendered":"https:\/\/calexis.com\/?p=31"},"modified":"2026-03-01T00:00:58","modified_gmt":"2026-03-01T00:00:58","slug":"whats-in-a-blog-post","status":"publish","type":"post","link":"https:\/\/calexis.com\/index.php\/2025\/05\/01\/whats-in-a-blog-post\/","title":{"rendered":"What\u2019s In a Blog Post"},"content":{"rendered":"\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/calexis.com\/wp-content\/uploads\/2021\/03\/image.png\" alt=\"\" class=\"wp-image-34\" width=\"264\" height=\"214\" srcset=\"https:\/\/calexis.com\/wp-content\/uploads\/2021\/03\/image.png 245w, https:\/\/calexis.com\/wp-content\/uploads\/2021\/03\/image-74x60.png 74w\" sizes=\"auto, (max-width: 264px) 100vw, 264px\" \/><\/figure><\/div>\n\n\n\n<p>After a few hundred blog posts, for myself and others, I might have learned a little on how to put a good post together.&nbsp; So here are a few tips for anyone starting or considering putting a blog together.<\/p>\n\n\n\n<p>It is really quite simple if you stick to some easy rules:<\/p>\n\n\n\n<ol class=\"wp-block-list\" type=\"1\"><li>Have a Snappy headline<\/li><li>Feature an Intriguing graphic<\/li><li>An engaging starting sentence should bring people into the story<\/li><li>Keep it short, 400 words is a good target<\/li><li>Finish with an ending that relates to your starting sentence and headline<\/li><li>Publish a story regularly, set a schedule for yourself<\/li><\/ol>\n\n\n\n<p><strong>Snappy Headline \u2013&nbsp;<\/strong>a provocative headline brings your blog post to readers\u2019 attention. It should create some curiosity related to the content of your post.&nbsp; Take care not to be too clever or cryptic because you will lose potential readers if they don\u2019t understand what your post is going to be about.<\/p>\n\n\n\n<p><strong>Intriguing Graphic \u2013&nbsp;<\/strong>this should also be an attention getter and be relevant to the content of your blog.&nbsp; The human brain processes graphics faster than it can read and understand words.<\/p>\n\n\n\n<p><strong>Opening Sentence \u2013&nbsp;<\/strong>the topic sentence, the lede, the intro\u2026the first sentence has to capture the readers interest to get them to continue to read<\/p>\n\n\n\n<p><strong>Keep It Short \u2013&nbsp;<\/strong>Everyone seems to have attention deficit these days and no patience either.&nbsp; Unless you have a very involving topic keep your blog posts short.&nbsp; Target 400 words, but don\u2019t fret too much if you are over or under.&nbsp; The structure should be a start that sets the table, the central section is the meal itself, laid out clearly.<\/p>\n\n\n\n<p><strong>Finishing Summation \u2013&nbsp;<\/strong>at the end of you post should sum up your argument, the point you are making, with your blog post. Wrap it up in a short simple clear sentence that crystalizes what you want to say about your topic.<\/p>\n\n\n\n<p><strong>Regular Publishing \u2013&nbsp;<\/strong>if you want to gain and build regular readership, you need to publish a post regularly. People have a tendency to start by publishing a raft of posts, all those pent up ideas come bursting through \u2013 Don\u2019t do it.&nbsp; If you write 4, 5 or 6 at the beginning, schedule them for publication over a couple months. This not only helps with your readers, giving them a constant stream of posts but also with search engines if you reach a high enough readership.<\/p>\n\n\n\n<p>When you have an idea for a post you want to write, start with a quick draft and then&nbsp;edit it.<\/p>\n\n\n\n<p>Editing is the hard part. Once you have written something, you see every word as a gem.&nbsp; They are not. Put yourself in the reader&#8217;s chair and then leave out the obvious and redundant. Respect your readers.<\/p>\n\n\n\n<p>While a new idea may burn hot for you, resist publishing it until you can look at it objectively and see it in the context of your entire blog.<\/p>\n\n\n\n<p>Review your posts from time to time to generate new ideas and make sure you are not being redundant.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>After a few hundred blog posts, for myself and others, I might have learned a little on how to put a good post together.&nbsp; So here are a few tips for anyone starting or considering putting a blog together. It is really quite simple if you stick to some easy rules: Have a Snappy headline\u2026 <span class=\"read-more\"><a href=\"https:\/\/calexis.com\/index.php\/2025\/05\/01\/whats-in-a-blog-post\/\">Read More &raquo;<\/a><\/span><\/p>\n","protected":false},"author":2,"featured_media":34,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,5],"tags":[],"class_list":["post-31","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advertising","category-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What\u2019s In a Blog Post - Calexis<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/calexis.com\/index.php\/2025\/05\/01\/whats-in-a-blog-post\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What\u2019s In a Blog Post - Calexis\" \/>\n<meta property=\"og:description\" content=\"After a few hundred blog posts, for myself and others, I might have learned a little on how to put a good post together.&nbsp; So here are a few tips for anyone starting or considering putting a blog together. 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