When you watch a football game, you see officials watching the runners being tackled or run out of bounds. These officials then run out, grab the ball and place it on the field when they estimate it was advanced to. It is a field of 100 (US) or 110 (Canadian) yards, and the placement is… Read More »
When buying a new car in the US, you are given two prices on the vehicle as you browse: Manufacturers Suggested Retail Price (MSRP) and Market Adjusted Price (MAP). Why? MSRP is required disclosure on all vehicles and is commonly called the “sticker price.” It used to be an anchor price that told buyers what… Read More »
The leaves don’t turn; the snow doesn’t fall. It doesn’t get colder or in the spring thaw. There are some seasonal changes, more or less rain, hurricanes. But no gradual progression of the seasons. So how do people mark the changing of the Florida seasons? The secret for residents is the flow of commercial holidays… Read More »
My grandmother would be about 125 years old today. She was born in a country that didn’t exist when she was born. Now it is called Belarus. English was her third or fourth language. I don’t know if she spoke any of them well, but she got her message across. She died before smartphones were invented,… Read More »
As Super Bowls, Stanley Cups and other championships roll around, it is interesting to see so many people wearing the jerseys or replicant jerseys of their favourite teams and players. It is a new thing. Even putting names on the backs of jerseys is a relatively new thing and not all teams even add them.… Read More »
After a few hundred blog posts, for myself and others, I might have learned a little on how to put a good post together. So here are a few tips for anyone starting or considering putting a blog together. It is really quite simple if you stick to some easy rules: Have a Snappy headline… Read More »
Most catastrophes come about through the concurrence of a number of errors, not just a single one. Our brains like to believe in single causes; our brains have challenges dealing with complexities. When we hear that an Earthquake on the Iran/Iraq border killed thousands, we resolve to stay away from earthquakes or Iran. But earthquakes… Read More »
Once upon a time, when I was working as a prospector, I arrived by helicopter at a camp northwest of Lake Babine, 80 kilometers or more from any highway. Just two of us were there. It was an almost completely forested area, flat, with many mountains nearby; it was just south of the Netalzul Mountains. I… Read More »
One minute I was playing squash with my friend Alan, the next minute I was totally in the dark. I could see nothing. Just blackness. Nothing. What happened? The weird thing was that Alan saw the same thing. We had been playing squash on the fifth floor of a club in New York City on… Read More »
I once gave a class presentation about the psychology used in advertising that leads people to deceive themselves. I outlined some of the techniques to our class of about twenty or so. At the end of the class, a number of students said they did not believe me. They said they could never be fooled… Read More »